RSSHong Kong prepares for a new exhibition year
Oct 27
Products for babies and small children will enjoy, especially in Asia and the emerging high growth rates. In their purchasing decision, the parents put increasing emphasis on high quality and environmentally friendly materials and manufacturing processes.From stuffed animals to learning toys to electronic games – of 9 to 12 January 2012 transformed the exhibition halls at the Hong Kong Convention and Exhibition Centre into a giant playground.Then open the HKTDC Hong Kong Toys & Games Fair reopened their doors to trade visitors from around the world. Products for babies and toddlers are on the concurrent HKTDC Hong Kong Baby Products Fair in the center. The exhibition offers everything for expectant mothers and young families with children under the age of four years.
The Hong Kong
HKTDC Toys & Games Fair is the second largest fair of its kind in the world and a leader in the Asia-Pacific region – the market, which has for the toy industry in particular has great potential. A market study conducted by the U.S. market research firm NPD Group has released the middle of this year identified Asia as a growth region for toys. 2010 were thus 83.3 billion UDS implemented worldwide with toys – a rise of around five percent. This growth was achieved mainly in Asia, which has doubled its growth rate by almost 9.2%, experts say.
The Hong Kong
HKTDC Toys & Games Fair has consolidated its position as a key industry event in recent years: 2011, the organizers registered more than 34,000 trade visitors – a new record. This year, more than 2,000. She has studied consumer behavior on the Chinese mainland and shows that the growing Chinese middle class puts emphasis on environmentally friendly products for their children. 75% of respondents indicated that they prefer environmentally friendly products. As a general rule of thumb, the younger the child, the more likely the parents for eco-friendly toys go deeper into their pockets. “Consumers are willing to pay up to 19% more,” said Alice Tsang, HKTDC.
The early support of children is another major concern of parents. How does this concern can be implemented playful, exhibitors demonstrate in Zone Educational Toys & Games. High-quality brands in the Brand Name Gallery will receive an exclusive exhibition forum. 2011 there were presented 97 international exhibitors, 2012, there will be 32 percent more. For the fourth time in Hong Kong it is organized by the World of Toys by Toy Fair eG international community stand, the 26 companies united under its roof.
Product show on the display areas is through the program more interesting. Shall be illuminated as on “Hong Kong Toys Conference 2012″ Trends and developments in the sector of international experts. Another highlight of the ceremony of the Hong Kong Toys & Baby Products''Award''in 2012. The former Hong Kong Baby Products Award was supplemented by new categories and features from toys and baby products that are characterized by high quality and attractive design. The competition is open to both exhibitors at HKTDC Hong Kong Toys & Games Fair and the HKTDC Hong Kong Baby Products Fair. Honored toys and baby products in the categories of “Baby Toys & Activities”, “Educational Toys & Games”, “Electronics & Remote Control,” “Stroller & Gear,” “Baby Wear & Footwear”, “Nursery Electrical Appliances” and “baby Care Products “.
Young families at the center of
The third edition of the HKTDC Hong Kong Baby Products Fair to be expected in 2012 over 350 international exhibitors. The independent trade fair since 2010 showed strong growth from the beginning and recorded in 2011 with more than 25,000 visitors from around the world, an increase of 22 percent.
Products for babies and small children will enjoy, especially in Asia and the emerging high growth rates. Solely on the Chinese mainland annually about 16 million babies born. In parallel, the increase in many families' disposable household income associated with higher spending for the next generation.
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Their purchasing decision, the parents put increasing emphasis on high quality and environmentally friendly materials and manufacturing processes. These trends in the industry takes up the HKTDC Hong Kong Baby Products Fair in specific thematic areas. Environmentally friendly products and manufacturing processes are presented in the “Eco Toys and Baby Products Display Area”; known brands with high quality standards in the “Hall of Fame” in scene.
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